All Beauty Roads Lead to HBA

Health & Beauty 2004 promises more exhibitors, more education for best-ever exhibition and conference.

BA Health & Beauty America 2004 is shaping up to be another record breaking event in the 12-year history of the beauty industry’s largest exhibition in North America.

Running Sept. 28 to 30 at the Jacob K. Javits Convention Center in New York, HBA 2004 will bring together the movers and shakers in today’s cosmetic, fragrance and personal care industry to see the very latest in private label, contract manufacturing, raw materials and ingredients, POP displays and packaging.

The keynote address this year will be delivered at 9:00 a.m. by Charles B. Strauss, the recently retired president and chief executive of Unilever United States and director of Unilever plc and chairman of its North America Committee.

Responsible for mega-brands such as Dove, Lux, Pond’s and Suave, Strauss built a reputation as a high-energy business innovator and leader in strategic brand development during his 18 years at Unilever.

Strauss has also served as vice chairman of the Cosmetic, Toiletry and Fragrance Association (CTFA) and as a member of the Board of Directors of the International Mass Retail Association (IMRA). He earned an MBA from Columbia Business School with a major in marketing.

On The Show Floor

More than 100 new companies have joined the Health & Beauty America exhibitor roster this year, making it the largest HBA trade show and conference ever. This truly global show will include companies from across the United States as well as around the world with firms from Argentina, Canada, China, Greece, Spain, Switzerland, and United Kingdom. All told, there will be approximately 575 exhibitors spanning over 140,000 square feet of exhibit space at the Javits Center.

Programs on Issues of Today/Tomorrow

Already known for the best education program in the business, HBA Health & Beauty America has increased its conference program this year with twice as many Product Development sessions as last year.New marketing sessions include Capturing the Metrosexual; Hispanic Marketing; Innovations in Self Dispensing Packaging; and Sourcing from the Far East. The CTFA is organizing a special regulatory session on the latest legislation impacting the beauty industry.

HBA is partnering with Nutraceuticals World magazine (a sister publicationto Cosmetic Packaging & Design) to present Inside Beauty, a one-day conference to explore the hot trends in advancing health and beauty with nutraceuticals. Inside Beauty, Sept. 28, will examine the approach to beauty from the inside out, as the personal care industry and the nutrition industry slowly converge on the realization that health affects beauty. Educated consumers are driving demand for products that address both beauty and health.

The Product Development Conference has added several new development sessions as well as Master Classes on Perfumery, Delivery Systems and Natural Products.

HBA Awards for Industry’s Best

Held at the New York Hilton, the 3rd Annual HBA Industry Awards Dinner, Sept. 28, will recognize the best in product developments, packaging excellence and academia’s contributions to the industry.

While HBA’s International Package Design Awards Committee of 100 is busy choosing the finalists in the 2004 IPDA Packaging competition, other honorees have already been selected for this year’s awards. Be sure to be there to recognize and applaud the following:
THE LIFETIME ACHIEVEMENT IN PRODUCT DEVELOPMENT AWARD will be presented to Janice Teal, group vice president and chief scientific officer, Avon Products Inc.

THE ANNUAL NEW PRODUCT R&D TECHNICAL TEAM AWARD will be presented to the Avon team for Anew Clinical Line & Wrinkle Corrector, including: Robert Kalafsky, executive director, Skin Care/Process Development; Michele Duggan, senior manager, Innovation; Brian Jones, senior manager, Cell Bio/In Vitro/Clinical Evaluation; and Helen Wang, senior chemist, Skin Care.

THE PACKAGING EXECUTIVE OF THE YEAR AWARD will be presented to Paul Sheppard, associate director, research & development, Global Personal Beauty Care, Global Skin/Cosmetics Packaging, Procter & Gamble.

THE LIFETIME ACHIEVEMENT AWARD: ADVANCEMENT OF BEAUTY THROUGH SCIENCE will be presented to James J. Leyden, M.D., Professor of Dermatology, Department of Dermatology, University of Pennsylvania School of Medicine.

For the first time this year, HBA will also sponsor, BeautyFUSION, www.beautyfusion.com, a new event for the professional salon and day spa industry. It will debut Sept. 26-28, 2004 also at the Javits Center in New York, overlapping HBA by oneday. For more information on HBA and the Industry Awards Dinner call 609-452-2800, ext. 228 or visit www.hbaexpo.com.